NORTHBROOK, Ill. (January 8, 2014) – Northbrook-based Pine Tree Commercial Realty recently hired Graham Grochocinski as the firm’s new director of omni-channel marketing and social media, announced Pine Tree’s co-founder and managing principal Peter Borzak.
Mr. Grochocinski, 26, of Saint Charles, Ill., will handle Pine Tree’s omni-channel retail coordination, as well as social and digital media strategies. “We’re excited about the fresh insights and progressive marketing skill set that Graham brings to Pine Tree,” says Mr. Borzak. “Having him on board will enable us to reach potential and existing customers on every channel, help us work more closely with our retailers to enhance their existing strategies, and help our investment partners by boosting traffic and sales at our shopping centers.”
Prior to joining Pine Tree, Mr. Grochocinski worked as marketing coordinator for USAgain, an award-winning recycling company, where he managed the integrated marketing efforts for lead generation and branding. He also interned as a journalist for Euradio Nantes in Nantes, France, and worked as a translator and marketing assistant for MStream, a live streaming video production company, in both France and the U.S.
He is a graduate of the University of Illinois at Urbana-Champaign, with a Bachelor of Science degree in news-editorial journalism.
Pine Tree Commercial Realty LLC is a full-service real estate development company based in Northbrook, Ill. Since its founding in 1995, Pine Tree has acquired and developed 64 properties valued over $675 million. The company’s projects are located across the United States.
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